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Monday, September 19, 2011

Avatar Reality Recognized for Business Innovation in Hawaii


Please see our updated blog post live from the APEC conference!


The 2011 APEC (Asia-Pacific Economic Cooperation) conference will be hosted in Honolulu, Hawaii, where Avatar Reality's (real life) office is located. As part of the state's efforts to promote Hawaii-based businesses to the APEC delegates, the Hawaii Business Innovation Showcase was established, to "provide an unprecedented opportunity for businesses registered in the state to showcase innovation in products and services to an international audience during APEC 2011 Leaders’ Week."

Last month, Avatar Reality was selected as one of 35 finalists from over a thousand candidates, and was recognized at an awards event, where a plaque was presented by the Mayor of Honolulu.

To commemorate this event and to share the honor with our users, we have released a virtual replica of the award plaque as a default item for everyone. You can find this item, named Apec2011_Trophy, in your inventory under the "Accessory" section (available in Blue Mars, Blue Mars Mobile, and Blue Mars Lite). You can also see the plaque displayed in the Welcome Area (right at the spawn point) in the full PC version of Blue Mars.

We would also like to take this opportunity to send a big mahalo (thank you) to everyone that has supported Avatar Reality and Blue Mars!

Tuesday, September 6, 2011

Transformers Wearable Items on Sale in Blue Mars

Autobots, roll out!  In collaboration with , a virtual goods licensing, marketing and distribution company, we have released wearable head and arm parts of Bumblebee, one of the main characters in the Transformers movie series.

Now your avatar can become "more than meets the eye..."

Meemo, who obtained the rights from toymaker Hasbro to produce and sell virtual goods based on the Transformers movie franchise, has teamed up with Avatar Reality to release wearable body parts of the character Bumblebee. There are 3 parts: Head, Right Arm, and Left Arm, each being sold for 500 BLU.


Here is how you can purchase these items:

  •  On Blue Mars Mobile for the iPhone and iPad:
    • From the display avatars:
      • Click on this avatar Blink for the male version, or this one for the female version.
      • When Blue Mars Mobile launches and the Bumblebee avatar shows up, tap on the Item List tab on the right-hand side.
      • Tap on any of the 3 Bumblebee parts to check out and purchase.
    • From the Search function:
      • Tap Search on the bottom menu tray, and tap Search by Item Name.
      • In the search window, enter the keyword "bumblebee."
  • On Blue Mars Lite for the PC or Mac:
    • From the display avatars:
      • Click on this avatar Blink for the male version, or this one for the female version.
      • When Blue Mars Lite  launches and the Bumblebee avatar shows up, look on the Item List on the right-hand side.
      • Double-click on any of the 3 Bumblebee parts to check out and purchase.
    • From the Search function:
      • Click on the Item Search icon on the top menu bar, or select Window > Item Search.
      • When the search window opens, enter "bumblebee" in the Keyword field.